Oscar Mayer is bringing back a beloved invention: the hot dog straw. All because of a viral video.
The company shared a statement saying:
“Using a delicious Oscar Mayer wiener as its muse, the Oscar Mayer Hot Dog Straw mirrors the same size and color of a delicious cooked dog and is made using food safe soft silicone to replicate the feel of a real Oscar Mayer hot dog.”
One year ago today, the viral ‘Hot Dog Straw’ video became an internet marvel, generating more than nine billion views on TikTok. The video sparked nationwide shock and awe that one would use a hot dog as a straw, let alone as a vessel to enjoy an ice-cold beer. In honor of its one-year anniversary, Oscar Mayer is commemorating this key moment in hot dog history by showing fans they don’t have to take food rules so seriously—because nothing is as fun and enjoyable as a delicious hot dog.